Xponential Fitness uses X Studio to re-invent the way they do fitness during Covid-19

CEO of Xponential Fitness, Anthony Geisler created GO as their online platform to be shot in their XStudio.

They decided in mid-March to convert from the physical world to the digital world very quickly. With Xponential's own production studio and production team they were able to convert rapidly and provide all 8 brands to each member.

Re-invention in challenging times

“We quickly converted our brick and mortar to online digitized classes.”

Anthony Geisler, CEO and founder of Xponential Fitness

Anthony Geisler, CEO and founder of Xponential Fitness which manages eight boutique fitness chains, including the popular Row House, Pure Barre and Club Pilates, said he believes boutique fitness studios are safer to reopen than big gym franchises, because they are often smaller spaces and that it will be easier to track people taking classes if someone were to become sick.

"There's a massive difference between a 'gym' like a 40,000 big box facility and 1,000 square foot Pilates studio," Geisler told CNN.